Marc Mushnok Jr
Executive Vice President McKamish
Seminars
Tuesday 3rd February 2026
Joining the Advancing Prefabrication 2026 Speaker Faculty
Wednesday 4th February 2026
Case Study: Gaining Field Buy-In Through Early Communication, Engagement & Clear Expectations
10:45 am
- Communicating the value of prefab, highlighting safety, cost and ease of install: What worked with our team to remove reservations and gain buy in?
- Addressing concerns of prefab being a threat to skilled labor by positioning it as a tool to enhance their role
- Sharing how early coordination meetings, daily huddles, shop visits and consistent language turned our biggest prefab detractors into prefab promoters
