Case Study: Gaining Field Buy-In Through Early Communication, Engagement & Clear Expectations

11:00 am - Wednesday 4th February 2026

  • Communicating the value of prefab, highlighting safety, cost and ease of install: What worked with our team to remove reservations and gain buy in?
  • Addressing concerns of prefab being a threat to skilled labor by positioning it as a tool to enhance their role
  • Sharing how early coordination meetings, daily huddles, shop visits and consistent language turned our biggest prefab detractors into prefab promoters

Speakers:

Executive Vice President
McKamish